The Argument for Google+ As Your Website

Google wants you to use their products, they reward you for using their products:

• Google+ is the first social network shown to people searching for your business. 
• Google Reviews are shown prominently when your offer is Googled (i.e. pizza in Brooklyn, NY) 
• Your listing is ranked (partly) on the availability of information you've made available to Google and the number of reviews on your business. 

So, if it's true that 97% of people have Googled a small business, why not host your businesses' online presence on Google+? Promote Google Reviews, delete your Facebook, and let your business be a beautiful piece of the 97%'s Googling experience. 

I love how Google+ shows how many visits have been made to your page. How many of you actually keep tabs on web traffic? With the view count on every Google+ page you'll at least have a sense of reach. And the numbers are big! I pulled these views numbers from local businesses with 10 reviews or less: 

• Sciarrino's Pizza - 7 reviews - 66k views
• Season's Pizza Newport - 4 reviews - 136k views
• Pizza Pro - 8 reviews - 55k views

Point is, if you don't want to worry about a Facebook a Twitter a Pinterest a Website - don't. The only thing that will happen is Google will make it easier for your business to be found. Create Events, share photos & new offers, and respond to reviews. 

Start on Google+