1. Users have different habits.
2. Networks have unique environments.
3. The true value of an organization is exposed on social media.
For high value enterprises, defined here as those that have a daily involvement in activities instrumental in living a desired lifestyle shared by its customers, the key is to be a recourse. A beacon and participant in a recourse fueled by the input of concerned individuals and managed by a qualified enterprise. (SAP)
For low value enterprises, defined as dispensable parts of the customers' lives shaped mostly by our individual limitations (time & money), the key is to understand the small role you play in our lives and be damn proud of it. In short, loosen up. (Taco Bell)
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